Proven Conversion Processes Improve Conversion Results


How Can You Convert More Student Trials Into Enrollments? 4

Do you know how other schools convert their trial students into paid enrolled students?

Do you know how other schools keep younger students interested, motivated and excited about coming to class?

Do you know how other schools build parental support to keep their child attending class?

Do you know how other schools teach positive behaviors to children and confirm that they are actually embodying those behaviors?

Do you know how other schools are turning students and parents into raving fans of their school?

Many of the schools with the highest success in these areas use a process to accomplish their desired results or goals for their school.

proc·essˈpräˌses,ˈprōˌses/
noun
1.a series of actions or steps taken in order to achieve a particular end.

Think about it for a moment, a hyung is a process.

A hyung is a series of technical movements arranged and performed in a specific sequence with specific timing between each movement and specific breathing associated with each movement. The end result of practicing a hyung is to achieve a superior technical performance.

First we envision our goal of achieving a superior technical performance (probably like that demonstrated by our instructor) and then we undertake all the actions needed to realize that goal.

Practitioners seeking to excel in hyung performance begin by memorizing the techniques, their sequence and pattern as well as the timing, breathing, intent and many other nuances that are important to meet the Moo Duk Kwan® standard of excellence that we strive for.

We all know that a hyung performed with line, speed and beauty is visually appealing, while the same hyung performed incorrectly can be... uhhhh... awful.

At minimum a hyung performance requires that the student not omit any movements of the hyung; however, those aspiring to achieve more than a "minimum" performance put forth much more time and energy in their training and their investment pays off in stellar performance.

Likewise, opportunities for you to achieve your goals for your school increase exponentially when you employ effective processes in various aspects of your school operations.

 

What are your desired results or goals in each of the following areas of operating your school?

  • Proven Conversion Processes Improve Conversion Results 1Converting website visitors into signed up students is a process.
    • This process happens on your website.
      • What goals have you set for your website?
      • How many new student leads do you expect it to generate for your school each month?
      • How many new student signups do you expect it to generate for your school each month?
      • What actions do you take each month to improve the number of prospects generated by your website each month?
  • Converting info calls into scheduled appointments is a process.
    • This process happens on the phone.
      • How many phone calls do you target receiving each month from prospective new students as a result of all your promotional activities, advertising and marketing?
      • How many phone calls do you actually receive each month?
      • What actions do you take each month to increase the number of phone calls you receive each month?
  • Converting kept appointments into signed up student trials is a process.
    • This process happens by phone, email, texting, etc. after the initial contact by the prospect and up to the day of the appointment.
      • What percent of your kept appointments do you target converting into trial signups?
      • What percent conversion to trial signups do you actually achieve?
      • What actions do you take each month to improve your conversion percentage?
  • Converting student trials into paid student enrollments is a process.
    • This process can happen magically during the trial and/or upon its conclusion.
      • What percent of new student trials do you set as your goal for converting into paid student enrollments?
      • What percent conversion to paid student enrollments do you actually achieve?
      • What actions do you take each month to improve your conversion percentage?

Do you assign your PVT Committee a role in any of these processes at your school?  

If not, you are missing a POWERFUL opportunity for your PVT to grow your school for you every month.

Learn more here

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