May and June are optimal months to begin your Back To School planning and marketing. In fact, statistics about back to school shopping trends may surprise you! Check em out and you may just get an idea or two about how to better prepare for a wave of new students as school begins.
I Used to HATE the Summer Months..... but with a couple new strategies, and a little ingenuity, I was able to literally transform the summer months into one of my BUSIEST marketing seasons of the year!
Even though only about 13% of all students typically attend the National Festival, school owners can use the National Festival to boost interest in the 87% of students who have no plans of attending the National Festival.